A while ago we where given a brief for IFAW to come up with some ideas to warn of the dangers of ivory trade ahead of a major international conservation meeting.
We sent over a few thoughts one of them being a funeral procession with a giant elephant coffin.
They liked it but we didd'nt hear back for a while. Then last friday we got an email saying that the coffin had been built and on Sunday morning it was off to be toured round London. What a nice surprise, doing our bit and getting an idea out the door!
Unfortunatly we both couldnt make it but please let us now if you saw it / heared it / read about it. ; )
Check out the article on their site here
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