Tuesday, August 07, 2007

Special delivery



I got sent this film today from my girlfriend, she works for the PR company Canoe. With the help of Grain Media they've made a beautiful little film for New Balance to celebrate 25 years of domestic manufacturing. Sweet idea, well executed.

2 comments:

Lisa Breslin said...

I really like this spot, hits home the idea that they go that one step further for the people buying their shoes. Saying that, as a runner, I am pretty loyal to the trainers I use (Brooks) and tend to just re-buy the same shoe every time I replace them. Due to the shape and movement of my foot, in the running shop I buy them from Brooks and New Balance are the two shoes I have the choice between. Maybe next time I'll try the New Balance again...

Anonymous said...

long